As we come to the end of our 10^th anniversary year, we look back at some of the landmark moments. Here are 10 of the very best wins that we have celebrated with our athletes. We’ve come a long way in 10 years and there have been some incredible and truly unforgettable moments along the way. Here are 10 of the very best.

1) Steve Cummings wins ENVE’s first Tour stage on Mandela Day

2015 Tour De France, stage 14

ENVE’s first Grand Tour stage win was the stuff of dreams. As a still young brand, simply taking part in the 2015 Tour de France with MTN-Qhubeka (now Dimension Data) was huge for ENVE. To see our wheels in the biggest race of all was incredible and we barely dared hope for a result along the way. But Englishman Steve Cummings and the team had a plan. He got in the day’s break, paced himself up the steep final ascent to catch the leading climbers just after the summit, jumped them into a series of fast corners and powered to the line to take a truly special win for Africa’s team on their Tour debut and, magically, on Mandela Day.

2) Greg Minnaar and ENVE take the first UCI DH win on carbon wheels

2010 UCI World Cup DH rd1, Maribor, Slovenia

The 2010 UCI DH season was a brave new world for the Santa Cruz Syndicate team, riding our first prototype carbon fiber DH wheels in new V10 bikes, also carbon prototypes. Round 1 in Maribor, Slovenia, was a whole muddy mess, constant rain turning the rocky, root-ridden course into what Minnaar called “the hardest I’ve ever ridden.” Minnaar produced his best in the treacherous conditions to take a historic first DH win on carbon wheels, at a time when most in the sport still believed carbon was only for road bikes. By the end of the season, we’d proven otherwise in emphatic fashion. In 2009 the team had chomped through 180 alloy wheels. We slashed that figure and replaced just 53 in 2010 and only 11 the year after. What’s more, Steve Peat raced the entire 2011 season on a single set of rims for his race runs. Carbon DH rims were here to stay.

3) Dimension Data clean up at the Tour 2016 Tour de France

Stages 1, 3, 6, 7, 14

Five stage wins at the 2016 Tour de France was an astonishing haul for Team Dimension Data. Steve Cummings took another magnificently judged solo win and Mark Cavendish was simply on fire, winning four stages, including the opener on (appropriately for ENVE) Utah Beach. That put the Manxman in yellow for the first time in his career, meaning he’d now worn the leader’s jersey at all three Grand Tours, adding another achievement to his already unrivalled sprinting palmarès and taking his tally of stage wins to 30.

4) Minnaar’s back-to-back world DH titles

2012-13 UCI MTB World Championships DH

Minnaar’s first world title had come in 2003, aged just 21. After that he stood on the second or third steps of the podium a further five times, and was fourth in 2007 despite a bad crash. It finally came together for him again in 2012, in Leogang, Austria, with a slender win over former champion Gee Atherton on the super-quick course, riding what was now a production version of the ENVE DH wheelset. The following year, a decade on from his first title, Minnaar took a fairytale win on home soil in Pietermaritzburg, South Africa, to retain the rainbow jersey.

5) 2014-15: Ironman 70.3 US Pro Championship double podium sweep

In 2014, ENVE triathletes Meredith Kessler, Jodie Swallow and Heather Wurtele swept the podium in the Ironman 70.3 US Pro Championship. Then, incredibly, they repeated the feat the following year, this time with Wuertle winning from Kessler and Swallow. To top it off, the US Championship takes place in St George, in our home state of Utah.

6) 2012: Periklis Ilias, MTB Marathon World Championships

The weather conditions in Ornans, France, were nothing less than filthy for the 2012 Marathon Worlds but Greek rider Periklis Ilias seemed inspired. He took an early lead only to puncture and slip to third. Quickly back into the race, he closed the gap, retook the lead as if he’d just left it with them for safe keeping, and then pulled away to take a career-defining world title by two and a half minutes. It was then the biggest ever win on our original ENVE XC wheels.

7) Omar Fraile wins the first Giro stage for Dimension Data and ENVE

2017 Giro d’Italia, stage 11

This one had commentators, writers, and pundits in raptures. Fraile got into the day’s break and initially looked to be focused on mountains points, running third over the day’s first climb and then attacking out of the break with one other rider to take the next two. He could have sat up after that job was done; instead he jumped across to another attack, had two very strong riders come up, one of them former world champion Rui Costa, and then, with the GC group bearing down on them and a mother of a stage in his legs, Fraile launched his sprint from some 300m and held them all off to take his first Grand Tour stage, and the first for both Dimension Data and ENVE in the Giro.

8) Greg Minnaar and ENVE take the first 29” World Cup DH win

2017 UCI World Cup DH rd2, Fort William, Scotland

By the start of the 2017 downhill season, 29ers were really catching on among the top riders and it was only a matter of time before a big-wheeler took the first World Cup win. At round 1 in Lourdes, France, heavy rain blew in during the final and ruled out the top men, so it was on to Fort William, where the top step of the podium already had Minnaar’s footprints worn into it from his six previous wins. In qualifying, riders on prototype ENVE 29” M90 wheels locked out the top spots. The weather threatened to spoil the final again but there was no stopping Minnaar, once again the history man, taking his 20th career World Cup DH win, his seventh at Fort Bill, and the first ever on 29” wheels in an echo of his feat back in 2010. Intense Factory Racing’s young talent Jack Moir made it a one-two for ENVE 29” M90 wheelsets and confirmed that 29ers had truly arrived in downhill.

9) 2012: Rory Sutherland, US Pro Challenge stage 6

Going into stage 6 of the US Pro Cycling Challenge, the GC was tied and there was all to play for with a summit finish and only a short time trial to follow the next day. The top WorldTour teams were in attendance and working hard to set up their leaders for the overall win. Rory Sutherland, riding for UnitedHealthcare, the first road team to benefit from ENVE SES wheels, infiltrated the break and launched a perfectly timed move into the final climb. Grand Tour winners Fabio Aru and Vincenzo Nibali were among the big names who tried and failed to reel him in. At the finish in Boulder, Sutherland had time to raise his arms and celebrate a career highpoint victory. At the time, it was ENVE’s biggest ever road win, too.

10) Luke McKenzie blazes to the fastest ever Australian Ironman time

2015 Ironman Western Australia

Riding our then brand-new SES 7.8 wheels, Luke McKenzie smashed out a ballistic 4h08m bike split to set up a dominant win. His finishing time of 7h55m58s was a course record, the fastest ever Ironman race in Australia, and it made him the 33rd triathlete to break the 8-hour barrier. It was a huge achievement for the Australian on home ground and the perfect validation of our second generation SES rim profiles.

Honorable mentions

Every win on ENVE is important to us, from the very elite through to club racers. We’re proud to be a part of your success. Here are just a few of the many huge results for which we didn’t have room:
Edvald Boasson Hagen 2017 Tour de France st19; Kristian Sbaragli 2015 Vuelta a España st10; Serge Pauwels 2017 Tour de Yorkshire GC; Josiah Middaugh 2015 Xterra world champion; Jodie Swallow Cunnama 2016 Long Distance ITU world champion; Mario Mola 2016 ITU series champion; Sarah Crowley 2017 European Ironman champion; and all our national champions…